Are we truly communicating? Are you engaging people?
Humans are not at their best when sending and receiving messages that are either delayed or blindly broadcast into “the stream”, desperately hoping someone will see it.
It is inefficient, impersonal, and too easy to lose, ignore, or forget in an Attention Era where each day means more new signals.
It will kill our society.
How are you doing business? How are you leading people?
Here are three ways we can choose to communicate. As the list progresses, communication degrades and becomes less effective.
- Personal Meeting
- Skype / FaceTime / Google Hangout
- Instant Message Conversation
- Personal YouTube message
- Text Message
- Facebook Message
- Social Mentions (Twitter, Facebook, Google+, etc.)
- Twitter DM
- Bullhorn yelling on corner
- Sandwich boards
- TV Commercial / Online Video Ad
- YouTube Video
- Pins on Pinterest
- Twitter Update
- Facebook Update
- Social Check-ins
- Smoke Signals
If people are really your people, you need to talk. Real friends don’t spend years trading delayed snippets of communication with each other.
Communication is more than words. True engagement is harder than you think.
Engage in real communication tonight,
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