My friend Phil Gerbyshak (@PhilGerb), along with some of his friends (including my buddy Robert Caruso aka @Fondalo), just produced a free e-book to bust a couple social media myths. It’s called “The Naked Truth of Social Media” and I enjoyed the quick read.
Here are a couple of the myths busted:
Myth: Every business should be using social media.
Myth: Nobody cares what you had for lunch.
Myth: There is a “right way” to do social media.
Some of the brilliant myth busters involved in this project:
- Susan Baroncini-Moe
- Chris Reimer
- Erika Napoletano
- Brian Clark
- Keri Jaehnig
- Jason Falls
- Tom Martin
- Ari Herzog
They certainly provided some interesting viewpoints that are worth discussion. If you’re interested in this quick read, you can download the e-book here at SocialMediaNakedTruth.com.
Have a great night!
Aaron @Biebert
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Congrats on the book!
Um, it wasn’t obvious to me how to get the book at the link you provide here. It could be me or it could be a design problem…
I think it is emailed to you when you put your email in the free email signup box.
Looks interesting. Thanks for sharing, Aaron.
You’re welcome Alice! I couldn’t help but share it since I know most of the writers and it’s free. :-)